quora-keyword-research-micro-content

Quora Keyword Research for Micro Content

Quora Keyword Research for Micro Content

Links:

Quora

Transcript:

00:06

Hello everyone, Venchito Tampon here, Director of Marketing here at SharpRocket. Today, I’m going to show you how you can use Quora in order for you to build brand awareness in your industry, as well as create micro-content that can rank for long tail keywords and enable you to get some search traffic from that.

00:31

Let’s go straight to Quora website. If you don’t have a Quora profile, then you just need to sign up and log in your account.

In the description box, there you need to include a description about your personal brand or your business and include links to your website and to your social profiles in order to complete all the details.

00:57

Also, upload your profile picture. The good thing with Quora is that it’s a non-cost effective marketing strategy that you can leverage on a daily basis.

Imagine if you get 15,000, 16,000 overall views by answering questions, spending three to five or even 2 to 5 minutes a day to answer relevant questions in your industry that’s already a big help in your branding,  whether you are in the B2B or B2C industry.

01:41

What you can do is to answer questions that already rank in SERPS. Basically, what we will do is to get Quora domain and plug it in in SEMRush or Serpstat.

See what are the keywords that Quora pages are ranking. Basically, these are the keywords that are easy to rank. It doesn’t have page authority though Quora already has high domain authority.

02:21

Let’s go straight to some keywords. What I would do now is to filter it based on the industry that I’m targeting. Click keywords, include “link building”, “backlinking”, “anchor text” – it depends on the industry that you’re in.

If you are a mommy blogger, then you can include mommy or parenting tips. For fashion, fashion how-to and reviews. Click “apply filter” to see all the keywords that Quora pages are already ranking.

Let me add another filter, which is the Search Volume for micro content, at least 50. Also, filter pages ranking from 1 to 20. What I would generate now are the keywords that Quora pages are already ranking which means they aren’t difficult to rank for if you will create micro-content,  whether it’s a video, a short article.

Export it in CSV file. See what are the keywords that I can target.

Basically, these are the keywords that have low competition. And you can use video, short article to answer these very straightforward keywords.

If you are having a difficulty with creating micro-content. This is a keyword research strategy that you can use in Quora.

Another thing is you can also check Quora page or question and see if you can answer it. The good thing with this is that these pages are already ranking in search, then these are pages that get some considerable amount of search traffic over time, which means that even if you just answer, you might also acquire new views or visitors over time.

05:34

It amplifies your brand visibility.

I hope this tutorial helps you.

Two things that you can do: Plug Quora into Serpstat or SEMrush. These are the keywords that you can target for micro content. Once you’re done with video content, you can upload it in Quora to get more visibility.

I hope this tutorial helps you build more links and create great content.


deadlink-checker-linkminer

Using Deadlink Checker to Find Broken Backlinks

Using Deadlink Checker to Find Broken Backlinks

Links:

LinkMiner

Transcript:

00:06

Hello everyone, Venchito Tampon here. Director of Marketing at SharpRocket. Today, I’m going to show you how you can use a deadlink checker in order for you to find any broken links on a page whether it’s on your website or it’s a website of another blogger or webmaster, that you can reach out for your link building campaign.

Let’s go straight to the tool that I’m going to use for this tutorial.

00:34

LinkMiner created by Jon Cooper of Pointblankseo. This can help you check webpages for any broken links. The good thing with this is that it helps you to pull some metrics, whether it’s a Moz DA, Ahrefs DR or Majestic TF or CF. This can help you check the quality of those links.

To get started with this, you need to install the LinkMiner as your Chrome Extension tool.

01:07

Click Install. Once you’re done, go straight to Settings, then Extensions – Options. You need to authorize Ahrefs, Moz or Majestic, whichever metric you are using for your campaign.

01:37

You can enable Total Links, External Links if you want the Total number of links to be displayed on the page. Also, you can check these third-party metrics whichever metric you are using.

I’d like to note this on-page element. This helps you to see the number of internal or external links on a specific page without actually using a third-party tool or plugging or grabbing the URL to a third-party tool.

It really works. It’s a productivity hack that you can implement.

02:18

Once you set up all the options that you need for you to check the quality of links. Also checking the broken links.

Let’s get started with trying to use LinkMiner.

02:34

This is a resource page on Global Addiction Association. If I am executing broken link building strategy, what I would do is to check if there are any broken links, I would find here and recommend and suggest to the webmaster.  if they would like to remove or replace these broken links with a link to a relevant resource as well as a link to my content.

It’s a value proposition that you can use for your outreach

03:10

Click the LinkMiner. And it’s processing around 1 minute or 30 seconds depending on the number of external links. Remember that you need to check if the link is actually working or not. Broken links are highlighted in red.

You will also see the HTTP code. Check if it’s actually working.  This is a page not found.

The good with this is that it helps you scale finding broken links within 5 seconds or 10 seconds depending on the number of external links.

You can use this for your broken link building strategy or checking any external links on your page in your website for you to monitor if there are any 404 pages.

If there is any broken link, that might dilute any link equity in your website.

I hope this short tutorial helps you.


how-to-create-backlinks-using-existing-content

How to Create Backlinks Using Existing Content

How to Create Backlinks Using Existing Content

Links:

inurl:links.html “industry”

Transcript:

0:06

Hello everyone, this is Venchito Tampon, Director of Marketing here at SharpRocket. Today, I’ll answer one question, “How do I create backlinks using existing content?”

0:16

There are two ways on how you can attack this. Number one, if it’s a new content, recently published within the week. For example, just this Monday, then you can use link roundups to get backlinks from bloggers or webmasters who produce link roundups.

Link roundups are pages that curate the best article or the best resources of the week, every month or every two weeks related to your industry. What you can do is to do Google searches for industry link roundups in some industries like finance or fashion.

0:56

Link roundups are named as blog hop, link roundups and blog parties. These are terms that you can use check out if there are avaialble link roundups in your industry. Reach out to them and share your best content if it’s a new published content.

1:16

Second thing, if it’s evergreen. It is relevant and will remain fresh even after 3 or 5 years. What you can do is to find resource pages or links pages, inurl:links.html “industry” then the industry or topic. Then check out if there are resource pages available.

Gauge or qualify them based on authority or trust. Once you find that these are great opportunities, that’s the time that you can reach out for links to execute your email outreach campaign.

2:00

I hope I answered your question. Build more links, rocket up your rankings.


build-backlinks-every-content-publish-everyday

How to Build Backlinks to Every Content You Publish Everyday

How to Build Backlinks to Every Content You Publish Everyday

Links:

Camtasia

Transcript:

0:06

Hello everyone, Venchito Tampon here. Director of Marketing at SharpRocket. Today, I’ll answer one question on Quora. He said, how can I build backlinks to each blog post if I’m pumping out content everyday?

First things first, I assume that your content isn’t a rehashed or a duplicate of content of another brand. And it’s something that really provides value to your audience. It’s something that you are very proud of to promote massively to your audience.

I assume it’s a great content that you are putting out every single day. Otherwise, I’d rather

spend my time publishing one or two high-quality blog post every week, promoting it to my audience. I assume it’s a great content

0:51

There are two things that you can do:

0:54

Hire a virtual assistant. Here in the Philippines, you can hire someone around, $5 or $7 per hour

What you can do is take a video of you working on the campaign prospecting for link opportunities or blogs in your industry and doing the email outreach. Document it. There are a lot of tools out there that can help you document that video.

1:23

Send it to the VA and help him or her. In that way, you can semi-automate your outreach to that person.

1:33

Second thing that you can do is to do Facebook advertising. Retarget your website visitors. You can create a custom audience based on the website visitors. And it will retarget those who visit your website, it will show in their newsfeed. The thing here is that you need to customize it a little bit more in detail specific to the industry or topic of each of your blog posts. You can use that customized audience to every content that you promote

2:08

Two things: Hire a virtual assistant to semi-automate your outreach or link prospecting process

2:15

Second thing is semi-automate content promotion using Facebook advertising. I hope I answer your question. I want you to build more links to rocket up your rankings.