by Venchito Tampon Jr | Last Updated on October 24, 2021
Why should they care?
This is the #1 question you need to ask yourself when crafting an outreach email. This is huge. And if you ask this question before you write your outreach template, you know that it’ll significantly impact your response and conversion rates.
Most people would start with copying and pasting outreach templates they saw on Google. The thing is it the outreach copy doesn’t match first to what you offer, you’re missing the opportunity to highlight your offer and what it does to your target prospect.
Why should your prospects care? What is it in your content they have to pay attention to? Is it something they can distribute on their web properties like blogs or email lists wherein their audience can find value in it.
Highlight in your pitch the answers to this question “what’s in it for your backlink prospects?”
The Author
Venchito Tampon Jr
Venchito Tampon is a Filipino Motivational Speaker, Corporate Trainer, and a Leadership Speaker in the Philippines. He is the CEO and Co-Founder of SharpRocket, a link building agency. With a decade of experience, Venchito has a proven track record of leading hundreds of successful SEO (link builidng) campaigns across competitive industries like finance, B2B, legal, and SaaS. His expert advice as a link building expert has been featured in renowned publications such as Semrush, Ahrefs, Huffington Post and Forbes. He is also an international SEO spoken and has delivered talks in SEO Zraz, Asia Pacific Affiliate Summit in Singapore, and Search Marketing Summit in Sydney, Australia. Check out his other businesses, Hills & Valleys Cafe, Blend N Sips and Saas Pursuit.
How our LINK BUILDING AGENCY builds 250 links/mo consistently using Predictable Link Building Methodology™…
- Using a SIMPLE and PROVEN system
- Using a SCALABLE strategy
- No private blog networks
- No creepy outreach emails