Content Writing Services Philippines

Content writing refers to the process of outlining, writing, and editing articles for information, entertainment, and professional marketing. It dates back to several years ago even before the dawn of the digital age.

Currently, a more relevant definition of content writing refers to the production of engaging and persuasive content to attract the attention of readers and prompt its target audience to take any action, eventually turning them into loyal customers and end users.

Content writing includes blog posts, social media content, eBooks, podcast, product descriptions, ghostwriting, and feature writing, among others.

Several platforms that offer content writing services are available online. They offer high-quality content for a wide range of topics and are written by experienced professionals.

For the most part, their services also come with proofreading, plagiarism checks, and in-depth research. You can easily order content from one of these websites and expect a quick turnaround within a few days.

They also offer services like translation, rewriting, and content creation at reasonable prices depending on the type of content and word count you require.

Choosing the right content writing service for your needs is quite challenging. You have to take into consideration a number of important factors like the provider’s experience, rates, writing quality, and more. 

Once you manage to find one, it’s like having a strong hand to help you fulfill your business’s goal which, in turn, will help you reach your target ROIs. Some of the characteristics of a reliable content writing service are as follows:

• Broad experience  and knowledge in content writing
• Ability to meet deadlines and content requirements consistently
• Professional,  transparent, and responsive communication
• Offers the best value for your money
• Able to present an excellent  portfolio 
• Streamlines work processes for your content
• Uses a content management tool 
• Well-defined terms and conditions
• Proactive and intent to collaborate in order to finish a project
• Easy and flexible payment options
• Provides clear options for rewriting and revisions

Plagiarism is the act of taking the ideas of someone else and using the exact same words then crediting them as your own. It may happen deliberately or unintentionally, but in general, it’s basically copying and pasting someone’s work.

Luckily, you can avoid plagiarism by employing the following methods:

• Monitor the reference you are using and make sure to give credit where credit is due
• Paraphrase your work correctly
• Use plagiarism checkers such as Scribbr, Quetext,  Copyscape, Grammarly, Unicheck, PlagScan, Viper, Pro Writing aid, and Plagiarism Detector.

Content writing isn’t a one-step process. It actually involves several steps which are as follows:

1. Plan the content you are about to write.
2. Create an outline and include the topics you want to cover. Simultaneously, determine the headings and subheadings that should go into your content.
3. Conduct proper research on your topic, regardless if you’re familiar with it or not.
4. Create a draft for your content.
5. Make some necessary modifications in your outline if needed.
6. Edit your first draft
7. Read through it several times and check for any issues related to grammar, spelling, and overall flow and structure.
8. Keep it simple, engaging, and relevant.
9. Lastly, make it actionable for every reader.

Once you have decided to give content writing a try, it can be a bit overwhelming at first, especially if you’re working on your very first writing task. Luckily, these tips can help you start the project and finish it properly:

1. Create a catchy, unique, and engaging title based on your topic. Try to put yourself in the shoes of your readers. Is the title engaging enough? Will it prompt you to read through it after reading it the first time? 
2. Create an outline including all the necessary headings and subheadings that will go into your content.
3. Do your research, and make sure to source your ideas from reliable websites.
4. Start writing.
5. After your first draft, read through the entire article and check for any potential issues.
6. Thoroughly proofread your article and use tools like Grammarly for an additional layer of proofreading.

Content writing can be an easy and enjoyable task, especially if expressing your ideas in written words is one thing you love to do. However, this only applies if you have your own blog. After all, no one will be able to dictate what goes into your blog but yourself.

Writing for someone else is a different story. For the most part, it can be a bit complicated since you’ll have to meet the requirements of your client. It gets even harder if the topic assigned to you is a bit too technical and requires a lot of research.

This is where regular practice is necessary, as doing so will help you improve your writing skills over time. You also want to make use of applications that improve your overall grammar. One such example is Grammarly.

There are several skills that a content writer must have. However, if you’re a beginner, here are 5 basic abilities you need to have so you can pursue a career as a content writer:

• Adaptability to various writing styles and tones
• Ability to conduct in-depth research
• Competency in transforming  ideas into coherent written words
• Attention to details like spelling, punctuation, indentions, and other given instructions
• Ability to complete a project on time

No matter how good you are when it comes to writing content, there will be times when words won’t flow out spontaneously. To help you with that, here are some tips to help you come up with a list of content ideas:

• Keep a list of topics 
• Check blogs to see comments and topics that readers are looking forward to seeing
• Check social media sites for trending topics
• Check updates on recent events, latest products, and newest trends
• Consult Google and platforms for generating ideas such as Quora
• Conduct interviews or feature personal stories
• Repurpose old content

Content writing, like weightlifting, needs regular practice and dedication to develop and succeed. Practicing writing at least one article per day is a clever idea to grow your skill over time. You can start with a shorter article of around 300 words. What’s important is consistency.

Choosing a topic that you will be writing about needs careful consideration. It is always best to write about topics that are relevant to the current events as this will surely draw engagement from your audience.

You may also write about a pressing concern that will enlighten the people or call them to do a certain action. Ideally, you want to employ a copywriting formula that involves introducing a problem, agitating it, and providing a solution. 

Among the popular examples of content writing include blog posts, email newsletters, infographics, social media content, eBooks, podcast, product descriptions,  white papers, press releases, feature writing, and news writing.

The purpose of a content greatly affects the categories a written task may be included. Some content are meant for ranking purposes, some are intended to solve a technical issue, some are meant to inform, some are meant to draw in buyers, and so on.

Content writing helps enhance the online presence of a particular website or product. As long as it’s engaging enough, it will have the ability to drive in more traffic and visitors.

Effective content writing increases the number of visitors a website receives.

Content writing helps businesses in ways that are very advantageous for them. It helps draw more audiences to their website and converts them into potential clients and buyers. It also boosts the popularity of their products and brands. 

Through content writing, a business can focus on the branding aspect which is necessary for their eventual success. Also, by hiring an excellent content writing service, the company can focus on other factors other than writing content.

Content writing is a strategic way of boosting sales and ranking a website on the pages of search engines like Google. Ranking high on search engines would mean having a greater chance of being by your target customers.

Most content writing services employ SEO strategies to help improve their content on the search engine results pages (SERPs). This is done through the proper use of keywords, meta descriptions, and other SEO-related elements.

Technology has been significantly evolving in the past years. Before, content writing is confined to PCs and laptops; nowadays, however, you can do it effectively even through your mobile phone. This still depends on the type of content you write though.

Certain types of content can be written on phones such as short blog posts, social media posts, and product reviews.

The key to creating content through mobile phones includes the use of short but engaging phrases, leveraging great images,  visuals, and graphic tools, and including a call-to-action.

The utilization of Artificial Intelligence (AI) in writing articles is already in use today. According to Joe Pulizzi, “Ten years from now this may be the norm, and after twenty years robot content creators might take over the reins.” 

Yes, this may be the future; still, there is nothing to be afraid of because nothing is still comparable to the innate personal touch that humans greatly contribute. After all, the human brain is still the best tool when it comes to creating engaging content.

There are different processes involved when writing content. 

Checking your content is a critical step that takes place during the revision phase. This is where you add, delete, or restructure words, sentences, and even paragraphs to make your work more engaging to your readers.  

After that, editing comes next in which you correct issues related to grammar, spelling, punctuation, repetition, and overall content flow and structure.

Keywords in content writing may include one word or phrase. Keywords are the usual set of words that a user usually uses when looking for something via search engines. The use of relevant keywords is very essential for content to rank on search engines.

A B2B content writing is used by businesses for business purposes. It’s a type of content in which a company will write for another company with a targeted audience and help them attain their objective.

Content writing companies will do this by writing blogs, emails, newsletters, eBooks, copywriting, social media ads, and the like.

Learn more about our product description writing service.

Copywriting involves writing for marketing purposes. Its major goal is to sell a product or service directly. On the other hand, content writing may entail a less direct approach to marketing by providing educational, entertaining, and informative articles to the target audience.

While copywriting aims to immediately turn readers into customers, content writing would rather build rapport and trust among readers in the hope of converting them into loyal clients in the future.

Learn more about our SEO copywriting services.

Technical writing involves the creation of content related to the field of engineering, computer software, computer hardware, aeronautics, medicine,  digitalization, chemistry, robotics, advanced agriculture, graphic design, and many others. 

It involves the production of technical information in the form of technical reports, technical modules, user guides, and the like. Technical writers normally have knowledge regarding the field of technology and its current development.

Regular practice will help a lot. Establishing an outline will help you create a flow that will eventually shape how your content will turn out. 

Going over your former work will also help you be aware of your common pitfalls while writing. You also want to read various topics and articles on the internet, then study their overall flow, structure, writing style, tone, and more.

Outsourcing your content to another writer can be done by directly contacting freelancers. You may also opt to work with a marketing agency or choose to work with a content writing service.

There will be pros and cons when choosing to work with any of the three, but knowing what your company needs, allocating enough budget, and setting up proper guidelines for your content helps you decide which one would you like to work with. 

Learn more about our guest post service and niche edits service.

Aside from going through several articles on the internet, one useful tip that can help you gather relevant information and ideas for your content is to look for a reputable website as a reference.

You can check their credibility by their popularity. Other than that,  you can also check if their articles contain in-depth knowledge about a given topic, and that the content displays coherence and relevance. 

Also, see to it that the website has reliable insight and an acceptable sphere of influence in its industry. Another wise step for doing online research is to make use of research tools such as Buzzmo, Moz, and Hubspot. 

Who wouldn’t want to develop and equip himself with the right skills to find better opportunities? Surely even content writers would want to grow and evolved in their chosen craft. 

Some of the master’s program that a content writer can pursue is a Master’s Degree in Creative Writing, MFA, Creative Publishing and Creative Journalism, MA in Writing, and Editing.

These are usually two-year master’s courses that focus mainly on the creation of works such as poetry, essays, novels, screenplays, and other forms of writing. 

It’s actually simple to cite a website on your content writing and just state the name of the author and the date of publication of the article or paper. You can also paste the URL  directly within your article or directly link to it.

Businesses that leveraged the internet sought the services of qualified content writers for their expertise. Business owners who want to build their website and brand with the help of blogs, FAQs, and informative articles but have no time to do so are usually the people who pay for content writing services.

Other businesses that rely on email marketing, landing pages, digital product promotion, and even technical papers also seek the services of content writers.

When creating your portfolio, you have to choose the site or domain where you want your portfolio to be seen. It is also good to visualize the type of portfolio that you want to build as a writer. Ideally, you want to review your former writeups and choose the best one that will represent your skills as a writer.

You can also do a guest post or write for a non-profit organization. This will help you build an online portfolio that you can showcase to your potential clients. After that, make sure you review and regularly update your portfolio.  

Increasing content in writing is one of the skills that you as a writer will learn as you gain more experience in the field. Increasing the content of a writing piece would mean expanding the breadth of topics, subtopics, and discussions included in the written work. 

It may mean expounding on a certain section and supplying more details about it. It may also mean providing more information that is relevant to the main keyword or topic. When increasing content, however, you should always pay attention to your target audience.

Affiliate content writing involves featuring products from an online merchant on your website that your audience or visitors might check out and purchase. Any purchase that occurred using your affiliate link will give you a commission. 

A good affiliate content writing piece should include the product’s name along with enticing images, its features, its pros and cons, and your unbiased review. You should also include a call-to-action to prompt your readers to check out the product and possibly buy it.

CTA stands for call-to-action, which is basically  words or phrases that prompt or invite the reader to take an action such as buying a product, subscribing to a newsletter, or availing of certain services.

CTAs are intended to be short and engaging, in a way that they will compel readers to act. A highly effective CTA should emphasize urgency and entice readers with potential benefits or advantages they can receive upon taking an action.

You can optimize two or up to ten or more word keywords on a  single page provided that they sound natural and provides a good flow of ideas and words. Your article should display coherence in relevance to the main keyword or topic. 

There are also keyword optimization tools that provide analytics on the words that rank high in your industry. Some of them are even available for free, such as Google Analytics and Google Adwords. You can also use Semrush Keyword Research and Keyword Magic Tool, though they come at a fee.

Learn more about our keyword research services.

Medical content writing involves the production of scientific and highly sophisticated content relating to medical and health topics as well as their other branches.

This may involve documents such as technical reports, research, and regulatory documents, diseases and pharmaceutical observations, case studies, or promotional content inclined toward health and wellness. Health updates, news, discoveries, and innovation may also be included in this classification.